You spoke, Oway listened! Oway's Natural Series has been re-formulated for enhanced gray coverage and now lives at a more neutral, less warm base. See the complete guide to Oway color improvements here. Technical Questions? Please Call 888-213-4744EXT 3.
Oway Hcolor 7.0 Natural Blonde is a part of our Natural Series. Needed in grey coverage scenarios of 30% or more, it's ideal for achieving flawless grey coverage.
7.0 Natural Blonde contains equal parts of all primary colors: red, yellow and blue.
Hcolor is our award-winning ammonia-free color line made with biodynamic botanicals, organic and fair trade ingredients. Artfully created with high quality Italian micro-pigments, it's nourishing plant butter base is formulated to reduce the risks of allergies and enhance the health of the hair, scalp and mind.
An Important Note: Ingredients may change. For the most current ingredient list, please check your packaging. Any slight variation in the aspect of the product is due to the natural raw materials in the formula and does not affect the quality.